Prices double and sales surge at the flower base in Yao'an County ahead of International Women's Day

As “March 8” International Women's Day approaches, the fresh flower market is once again welcoming its annual sales peak. As an important carrier of emotion and beautiful meaning, fresh cut flowers have become a popular gift option for expressing respect and care toward women. On this occasion, we visit the flower planting base in Yao'an County, Yunnan Province, to explore this core area of the industry that nurtures beauty and romance, and to learn about the production process of the fresh cut flowers that will soon enter thousands of households during the Women's Day period.

Stepping into the flower planting base in Yao'an County, one is greeted by a massive modern greenhouse facility gleaming in the sunlight. Inside the greenhouse, various flowers vie for beauty, forming a splendid sea of blossoms. Among them, the rose varieties that symbolize passionate emotion have full flower forms and rich layers of petals, conveying warm praise for women with their intense colors, and are a classic flower category in the Women's Day gift market. Carnations, with their soft tones and elegant posture, show a unique charm; carnations of different colors each carry wishes for women's health, elegance and other qualities, bearing the deep respect of younger generations for their elders and of children for their mothers. Lilies, with their pure white petals, create a visual impression of purity and beauty, adding a serene and peaceful atmosphere to the festive mood of Women's Day.

In the production area of the base, flower farmers carry out harvesting work among the flowers with skill and in accordance with strict operating standards. Drawing on rich experience, they accurately judge the maturity of the flowers and cut them with meticulous and professional technique, ensuring that the quality of every fresh cut flower is not compromised. According to a veteran flower farmer, in order to meet the large demand for high-quality fresh cut flowers in the market during Women's Day, the base began careful preparations from the early stages, including soil improvement and seedling selection. During the flower growth cycle, scientific irrigation, fertilization and pest and disease control measures ensure the healthy growth of the flowers. “March 8” International Women's Day is not only an important consumer holiday, but also a key moment for flower farmers to showcase the fruits of their labor and bring a pleasant experience to female consumers. Although the production process requires a great deal of effort, market feedback shows that all the effort is of great value.

In recent years, as demand for fresh cut flowers during the “March 8” International Women's Day market has continued to grow, the price of roses has also risen. It recently reached 3 yuan per stem, an increase of 10%-20% compared with the same period last year. The flower planting industry in Yao'an County has welcomed opportunities for rapid development. More and more farmers are participating in the flower planting industry, the scale of the industry is constantly expanding, and flower varieties are becoming increasingly diverse.

At present, the base can fully supply the flower markets of major cities across the country. More than 800,000 carnations are already in bud and ready to bloom. Recently, more than 30,000 carnations have been shipped from the base every day to flower market auctions or sold nationwide through e-commerce. The price has also risen from 0.6 yuan per stem last year to an average price of more than 1.5 yuan this year. While promoting local economic growth and creating considerable economic benefits, the flower industry has also become an important force in advancing the rural revitalization strategy. A large number of rural women, by participating in flower planting and related industries, have achieved employment and increased income in their hometowns, creating a better life through their own hard work and demonstrating their unique value and grace in the development of rural industries.

As we left the base, transport vehicles loaded with fresh cut flowers were driving out in an orderly manner. They will be sent to all parts of the country and, on the day of “March 8” International Women's Day, deliver festive blessings and surprises to female consumers. On this special holiday, every bouquet of flowers embodies the respect and care that all sectors of society hold for women, and the flower planting base in Yao'an County, as the source of the industry, plays a crucial role in the transmission of these beautiful emotions. We all look forward to the arrival of Women's Day and to witnessing these fresh cut flowers bloom even more brilliantly as they circulate in the market, sending the most sincere holiday wishes to all women.