What are the sales channels for free-range chickens? A full analysis of the ways farmers sell chickens
Free-range chicken farming is a popular project today, and there are many farmers, but the sales outlet is a problem. In some places demand exceeds supply, while in others the chickens cannot be sold. A good sales channel can greatly increase the value of the product itself. So what channels are available for everyone to sell free-range chickens? Let's take a look together with Qinnong Net.
1. Nearby joint sales
This method is a relatively simple one; generally you just need to go out and make contacts yourself. First, you can reach an agreement on cooperative sales with vendors at nearby markets: our side supplies the goods, your side sells them. You can also choose to cooperate with some popular rural tourism projects, providing them with a play activity that gives visitors a chance to get up close to free-range chickens, and you can even slaughter and cook them on site for eating. You can also rent a stall at the market yourself as advertising to build up your brand.
2. Joint cooperation with hotels and shopping malls
This is a place that tests your communication skills somewhat. Generally you target the purchasing departments of major hotels and shopping malls and strive to form cooperation with them. In this case, it is best to take them to see your farm and show them the hard strength of your farm. Nowadays, raising chickens is for people to eat, so sales in this direction are often relatively large. Everyone must put their heart into this aspect and fight for a good way out for themselves.
3. E-commerce
To be honest, this is the current situation many rural friends face: everyone does not understand this newly emerging industry, yet they also do not accept it. In fact, in this aspect, all sides are now relatively much more complete, and things like being scammed will no longer happen. Moreover, this is just providing everyone with a communication channel for supply and demand; the real transaction is still offline. So everyone can register an account for themselves on Taobao, Tmall and other places, giving themselves one more way out.
4. Various social networking platforms
This is something everyone easily overlooks. When many people simply use it as a communication tool, a large number of people have started using it to do business. Now if you casually search for the two words "free-range chicken" on major platforms, a pile of groups will appear. In order to create an honest and reliable supply-and-demand circle, some require a referrer for those joining the groups. So these platforms can actually also bring everyone a very good way out for sales.
Sales channels are all developed by people. As long as everyone dares to try some uncommon channels, there will always be a few with results beyond your expectations, or you will find that someone entered this area long ago. But overall, it is still recommended that everyone focus on online consumption, since this also faces the national market, and the opportunities will be much greater.