How can agricultural product sales broadly establish stable channels

Now is exactly the carrot harvest season in Xiang'an, Xiamen, but many local vegetable farmers cannot be happy, because this year the price of carrots has fallen again and again (from about 14,000 yuan per mu last year to more than 4,000 yuan), and has even fallen below the cost price. On March 31, after media reported that unsold carrots appeared in the area of Dongjie, Xindian, Xiang'an, it aroused widespread attention from all sectors of society, and many canteens and supermarkets in Xiamen sent orders.

For the vast number of vegetable farmers, after a season of hard toil, what they hope for most is that the bumper harvest of carrots can sell for a good price. But unfortunately, heaven does not grant people's wishes, and the fresh and beautiful carrots unexpectedly attracted no buyers. If things continue like this, let alone making money, even the vegetable farmers' original capital may be lost. In this way, the livelihood of the vegetable farmer's entire family becomes a problem.

Fortunately, in the face of the vegetable farmers' predicament, the media extended a helping hand and loudly called out to help them promote sales; the media's promotion brought gratifying results. Vegetable wholesaler Mr. Hu said that his company is also interested in purchasing the unsold carrots. The person in charge of Xiamen University's logistics group said that vegetable suppliers have already been asked to go to Xiang'an to purchase the unsold carrots. Local government agencies as well as enterprises and institutions have also actively taken action, requiring canteens to purchase as many locally unsold carrots as possible...

It is believed that with the care of so many major customers, Xiang'an vegetable farmers no longer need to worry about their carrots rotting in the fields. However, while feeling lucky for the vegetable farmers, the author is still deeply worried: in the next season, if the vegetable farmers' agricultural products such as scallions, cauliflower, and green beans encounter unsold surpluses, what will they do then? Do they still have to rely on the media to shout out for them? Moreover, the power of the media is always limited, and even if it shouts out, it may not work every time. To open up sales for agricultural products, what they can ultimately rely on is still the vegetable farmers themselves.

For vegetable farmers, growing vegetables is for selling, therefore, before sowing, vegetable farmers should consider the outlet for their own vegetables, whether to sell to shopping malls, to universities, or to wholesalers... But unfortunately, in real life, many vegetable farmers only bury their heads in growing vegetables and neither care about nor know where the vegetables from the future harvest should be sold. Once wholesalers no longer take the initiative to come and purchase, they have no way to respond. Unsold vegetables not only make their hard work go to waste, but also plunge the whole family's life into difficulty.

In order to give their own vegetables an outlet, vegetable farmers who have always been accustomed to burying their heads in the fields should raise their heads and look at the market. In addition to striving to get in touch with major supermarkets and various enterprises and institutions, vegetable farmers should make good use of the internet platform and look for outlets for their own vegetables online, establishing stable sales channels. Of course, achieving this is not easy, but to win a foothold in the cruel market, vegetable farmers must face the difficulties head-on.

With stable sales channels, is there still any fear of unsold vegetables?