Analysis of the 2015 Greening Nursery Stock Market Situation

For enterprises that grow nursery stock, the market trends for nursery stock are the topic everyone cares about most. The author visited many enterprises and also consulted some experts, and has compiled an analysis of the 2015 nursery stock industry trends for everyone's reference.

The market for nursery stock used in real estate will continue to decline

Over the past year, the real estate industry was suppressed, causing many property developers to cut their budgets for residential community landscaping, which had a considerable impact on the nursery stock industry. In recent years, real estate has become an important market for nursery stock sales, accounting for an ever larger share. The rapid development of the real estate industry has, to a certain extent, driven nursery stock sales. Since the second half of last year, the state's regulatory policies on real estate have already affected the nursery stock industry. Now it appears that the real estate regulatory policies are unlikely to see any major change in a short period, and this market for nursery stock used in real estate will continue to slide.

Changes on the buyer side determine the direction of the nursery stock market

It cannot be denied that greening engineering projects and newly built or expanded nurseries are also the main drivers of nursery stock sales in our country. However, because municipal engineering projects have decreased, many greening engineering enterprises are also struggling. It is understood that there are nearly 1,000 landscaping and greening enterprises nationwide. Besides doing greening engineering, some enterprises have their own nurseries, and on top of that, the entire national nursery stock market is oversupplied. Many nursery stock items attract no buyers, and this phenomenon will persist for some time before it changes.

The autumn nursery stock market will still not be optimistic

It is understood that the situation of excessive planting of flowering shrubs still exists across the country, while this spring's sales situation is not optimistic. Generally speaking, nursery stock transactions mostly occur in spring, and spring sales are better than autumn sales, but judging from the transaction volume in the spring market, the autumn nursery stock market may find it hard to turn around and may remain unoptimistic.

The market for large-specification nursery stock remains stable

This is an important basis on which many industry insiders judge that this spring's nursery stock market will decline. In the past two years, the prices of large-specification nursery stock rose too quickly, and the prices of many mainstream nursery stock varieties continued to rise. At the same time, a phenomenon of "holding back sales" appeared, and cases where no goods could be found no matter how high the price offered became more and more common, making it hard for many greening engineering companies to accept. Quite a few practitioners said that the prices of large-specification arbor trees cannot remain high or continue to rise over the long term. It is expected that this year the prices of large-specification nursery stock will remain at their original levels, with little room for increase.

Responding to market risks requires improving nursery stock quality

The rises and falls of the nursery stock market are closely related to our country's economic development and policy direction. China's nurseries developed relatively late, and nursery varieties are relatively lagging behind. Since the reform and opening up, our country's nursery stock industry has experienced several low periods. Each market low period has been a process of industry transformation, bringing industrial upgrading and industry progress. But no matter what, improving nursery stock quality is the only real way to respond to market risks.