The integration of livestock industry development with internet technology is becoming increasingly close

With the popularization and rapid development of the internet and mobile internet, every industry is quietly undergoing changes. The ancient and traditional livestock industry is continuously being tempered and developed alongside internet platforms, and "Internet Plus" will become the next source of momentum for the transformation and upgrading of China's livestock industry. At this critical moment in the industry's development, the Animal Husbandry Expo and multiple agricultural and livestock groups are taking the lead, using modern technology to change their own service methods.

This year is the inaugural year of the Smart Animal Husbandry Expo. The expo has applied multiple internet technologies such as big data, cloud computing, and large screens. The entire venue is covered by free wifi, various modern mobile devices, and APP applications seen everywhere, interpreting the new look of the Animal Husbandry Expo in the new era. WeChat push notifications and scanning QR codes have become a beautiful scenery at the Animal Husbandry Expo.

Although most exhibitor visitors still obtain their visit passes by traditionally filling out paper visitor registration forms, this year's Animal Husbandry Expo provides a more convenient way to save the trouble of queuing to get forms and fill them out. The reporter took out a mobile phone, opened the wireless local area network and connected to the free wifi "2015CIAHE", followed the public account of the China Animal Agriculture Association, then clicked on the Animal Husbandry Expo below, and then found visitor registration. After only filling in name, mobile phone, email, and password and clicking confirm, the reporter could use the QR code obtained after registration on the mobile phone or the mobile phone number used during registration to collect a visit pass at the visitor registration area. The whole process took no more than one minute. "All QR codes are unique. By scanning QR codes to enter the venue, we can accurately count the number of exhibitors and visitors." said Liu Qiangde, deputy secretary-general of the China Animal Agriculture Association. On the public homepage of the Animal Husbandry Expo, the reporter also saw columns such as live broadcasts of the expo, an overview of the Animal Husbandry Expo, answering "micro" questions, smart prize redemption, exhibitor services, visit guides, and conference proceedings downloads. New internet technologies have effectively improved the service level and quality of the Animal Husbandry Expo.

At this Animal Husbandry Expo, many agricultural and livestock enterprises launched their own internet service platforms: Dabeinong Group successfully held the pig industry "Internet Plus" strategy summit forum and the launch ceremony of Zhulianwang 2.0. Shao Genhuo, chairman of Dabeinong Group, said that as China's economic development enters the new normal, the livestock industry has also entered a critical period of transformation and upgrading. Adjusting structure, innovation-driven development, exploring new models, and participating in global competition have become the future development trend of the livestock industry. As a member of this industry, Dabeinong Group is willing to join hands with industry colleagues to meet new challenges together and promote the transformation and upgrading of the livestock industry. In this year's government work report, Premier Li Keqiang proposed the "Internet Plus" strategy. Dabeinong Group actively responds to the national development call, takes the path of "using the internet to change agriculture," and has made beneficial explorations in big data, e-commerce, rural finance, and other aspects. At this exhibition, Dabeinong Group exhibited through its information technology industry Nongxin Hulin, aiming to use "Internet Plus" to innovate our industry's development and jointly promote the implementation of the internet development strategy of China's livestock industry. In addition, Weijia Group's industrial internet project - "Daweijia Industrial Internet Platform 1.0 Jianong Online" - was also officially launched on the first day of the Animal Husbandry Expo. New Hope Liuhe Co., Ltd. also met exhibitor visitors with its internet service products "Fuda Plan" and "Xiwang Finance."

In addition, internet companies such as Beijing Yidong Fenxiang Technology Co., Ltd. and Shanghai Zhongshang Network Co., Ltd. attempted to infiltrate their own understanding of the internet into the development of the traditional livestock industry.