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Australian macadamias target affluent consumers, enter China's high-end market
To deeply expand the Chinese consumer market, the Australian macadamia (also known as the Australian nut) industry body has invested a million Australian dollars to carry out product promotion activities in China's first-tier cities, promoting the unique nutritional value of this nut food to affluent Chinese consumers.
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Agricultural e-commerce wins support from three ministries, plans to cultivate influential brands
Agricultural e-commerce has received a series of favorable developments. Recently, the Ministry of Agriculture, the National Development and Reform Commission, and the Ministry of Commerce jointly issued the "Action Plan for Promoting the Development of Agricultural E-Commerce" (hereinafter referred to as the "Plan"), in order to promote the rapid and healthy development of agricultural e-commerce centered on agricultural products and agricultural production materials.
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Solidly carry out H7N9 influenza prevention and control work for this winter and next spring
On December 17, the Ministry of Agriculture held a national video conference on animal H7N9 influenza prevention and control work to further arrange and deploy H7N9 prevention and control work for this winter and next spring. Yu Kangzhen, Vice Minister of Agriculture, stressed that it is necessary to accurately grasp the current prevention and control situation and adhere to grasping both aspects at once: on one hand, grasp H7N9 prevention and control, and
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Do agricultural product brands influence your purchasing choices?
Core Reading. Agricultural brands are a label of the level of modern agricultural development. The first "Research Report on the Brand Development of Chinese Agricultural Products," recently released by the Ministry of Agriculture, proposed that the government should give full play to its public service functions in the process of brand cultivation, plan the top-level design of agricultural brands,
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A catalog of agricultural product brands will be established, with influential brands released on a regular basis
According to a Xinhua News Agency report, the Ministry of Agriculture announced yesterday that, in order to promote the development of brand agriculture, China will explore the establishment of a brand catalog system for agricultural products, incorporating the most influential and most valuable brands into the national brand catalog, with regular release and dynamic management. The Ministry of Agriculture Market and Economic
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Registered agricultural product trademarks doubled in 5 years, but brand influence remains insufficient
Branding is the core competitiveness and an important hallmark of agricultural modernization. As of 2013, the number of registered agricultural product trademarks in China had reached 1.25 million, doubling in 5 years, but there are still few product brands with clear competitiveness, and the mechanism for cultivating and protecting brand agriculture needs further
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Recombinant inactivated H7 subtype avian influenza vaccine successfully developed
Recently, the reporter learned from the Ministry of Agriculture that the National Avian Influenza Reference Laboratory has successfully developed a recombinant inactivated avian influenza virus vaccine (H7 subtype, H7N9/PR8 strain), which has passed the new veterinary drug evaluation and will serve as an emergency technical reserve. To further improve the response to the H7N9 influenza epidemic
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Agriculture going global must not only boost productivity but also expand influence
Editor's note: In recent years, China has actively pursued the strategy of agriculture going global, and China's agricultural development overseas has achieved major breakthroughs in both depth and breadth. From small-scale ventures of "crossing the river by feeling the stones" to large-scale contiguous development and "intensive cultivation", China's agriculture that is "going global" is riding the express train of China's economic development, taking root and bearing fruit in many countries and regions around the world. For China's agriculture that is "going global", what is increased overseas is cultivated area, and what is accumulated is international competitiveness. The group of reports from reclamation areas published in this issue not only lets us appreciate the advantages and strength of agricultural reclamation as the national team of agriculture, but also prompts new thinking about how agriculture "going global" can "walk steadily and walk fast" in the future.
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2018 avian influenza cases drop by nearly 50%, strengthen prevention efforts
Now we have once again entered the peak period for avian influenza, so we need to strengthen our defenses in this regard. What exactly should be done? Let's take a look together. Ducks must be screened before slaughter, and prevention efforts are working. To contain the spread of avian influenza, the Council of Agriculture has since last year mandated that all ducks across Taiwan be comprehensively screened for the virus before being brought to market.
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Timing of Potassium Fertilizer Application for Flue-Cured Tobacco and the Role of Potassium Fertilizer Spray
Abstract The suitable time to apply potassium fertilizer to flue-cured tobacco is in the late growth stage. It can generally effectively promote the full maturity of the upper leaves of flue-cured tobacco, help promote substance transformation and dry matter accumulation, and can effectively reduce harmful components, keep the sugar-to-nicotine ratio moderate, and help improve
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