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Rural e-commerce development has overheated; it is time to pour some cold water on it
Right now, China's rural e-commerce Great Leap Forward movement is surging forward like a raging fire! From the premier to the village chief, all levels are talking about e-commerce and pushing e-commerce. A massive amount of fiscal resources is being poured into it. Almost every county and city is building an e-commerce industrial park, and every village is planning to build an e-
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How can rural e-commerce develop steadily and achieve profitability?
With the widespread popularization of the Internet and the promotion and use of Internet of Things technology, following the rise of urban e-commerce in China, rural e-commerce is developing at a rapid pace. According to the "2014-2015 China Agricultural Products E-commerce Development Report," in 2014 China's agriculture-related
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E-commerce Reaches Rural Areas, Unlocking New Consumer Potential in the Countryside
Wuhan--Feng Binglan, a woman over 60 years old in the mountainous area of western Hubei, received a 32-inch LCD TV set purchased online by her daughter without leaving home. Her village is a 2-hour drive from the city, with rugged mountain roads, and traditional home appliance dealers charge an extra 200 yuan for door-to-door delivery, while e-commerce offers free delivery.
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How can rural e-commerce develop? E-commerce companies gather together to draw up a blueprint
The 2015 Fourth China International Agribusiness Summit Forum was held at the Beijing campus of China Europe International Business School. The theme of this forum was "Crossover: Opening a New Era of Modern Agriculture." Representatives of e-commerce companies focused on the opportunities and challenges facing Chinese agriculture. Alibaba Vice President
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Supply and Marketing Cooperatives Stage a Comeback to Take On E-Commerce Giants' Rural Strategies
Yi Nong's note: The return of supply and marketing cooperatives to rural areas is of great political significance. It marks a directional turning point in the rural strategy of the CPC Central Committee and the State Council. Yi Nong believes that the organization of farmers has been placed on the political agenda. Of course, that is a story for another day. This article only provides an analysis from the economic perspective.
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The biggest dividend brought by rural e-commerce is the return of talent to their hometowns
Attracting talent to return home is the biggest dividend brought by rural e-commerce. If he had not heard about rural e-commerce startup projects when he returned home for this year's Spring Festival, Luo Sha, a 26-year-old young man of the Dong ethnic group from Guizhou, would probably still be working 1,300 km away from home in Wenzhou, Zhejiang, doing front office management at a hotel - just like
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Rural e-commerce is extending into the production sector
Recently, the "2014 County and Rural E-Commerce Data" released by Alibaba shows that in 2014, sales by online stores in poor counties across China on Alibaba's retail platform exceeded 12 billion yuan, up 58% year on year. The number of poor counties with online store sales exceeding 100 million yuan rose from
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Rural e-commerce welcomes a historic development opportunity
On November 2, the Third China Business Innovation Conference, jointly hosted by China Business Newspaper, China Commerce and Trade Press and the China General Chamber of Commerce, was held in Beijing. With the theme of "Internet Plus New Business," the conference focused on innovation and bottlenecks in the Chinese economy, "Internet Plus"
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A Sober Reflection Amid the Rural E-commerce Boom: A Blue Ocean Is Not Everywhere
Against the backdrop of the "Internet Plus" era, traditional agriculture is being redefined. Spurred by policy support, industrial and commercial capital eyeing this blue ocean has been flowing into the countryside, especially after large companies such as Lenovo and Evergrande made cross-sector forays, making agriculture a red-hot investment field.
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E-commerce is deep water with many risks; enter with caution
This Monday, I heard from a friend that a certain water-soluble fertilizer factory wants to build an e-commerce platform. Beyond my surprise, I also started pondering: why would such a small fertilizer enterprise also want to build an agricultural materials e-commerce platform? Could it be that this boss made the decision on a whim? Of course, I am not
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