East Kaohsiung Slow Food Travel Good Food Calendar! Slow food evaluation certification builds the brand

Kaohsiung City - This year (2020) has been designated as the inaugural year of Kaohsiung regional tourism, and the mountain towns of the nine districts of Qishan and Meinong are being developed into the "East Kaohsiung Slow Food Travel" tourism brand. Acting Mayor Yang Ming-chou yesterday (the 29th) went to the Meinong Meilu Ecological Park to attend the "East Kaohsiung Slow Food Travel Coached Stores" evaluation conference, and together with East Kaohsiung Slow Food Travel spokesperson Chen Hung warmly invited the public to take a trip to East Kaohsiung and take in the bright local scenery.

"East Kaohsiung Slow Food Travel" places the greatest emphasis on food, accommodation and transportation. Acting Mayor Yang Ming-chou said that applications are now open for distinctive homestays in indigenous areas, Taiwan Tour Bus and the Slow Food Travel fleet have been introduced for transportation in the mountain towns, and the food aspect is being gradually achieved through slow food store certification, incorporating the concept of local revitalization and cross-industry alliances to present local storytelling, allowing the public to heal their souls while enjoying good food. He encouraged the public to experience the beautiful scenery of the mountain towns through slow food, slow living and slow travel.

During the slow food store coaching process, industry mentors were invited to visit the stores, with the stores explaining the sources of ingredients and their culinary creativity and giving tours of their premises, after which adjustments were made according to the committee members' key suggestions. The evaluation conference had representatives from industry, government and academia serve as committee members, starting from four major dimensions: friendly ingredients, cultural connection, fair pricing and warm friendliness, to evaluate the stores' creative slow food dishes. After two months of coaching, 22 businesses stood out from 60 responding stores and strove for "East Kaohsiung Slow Food Travel" certification.

2020 "East Kaohsiung Slow Food Travel" was launched to advance the brand-building project, and Kaohsiung City - began promoting it last year (2019), going through two waves of coaching by different experts and committee members, and recommending and selecting 22 stores to participate in the evaluation conference, striving to pass the East Kaohsiung Slow Food Travel store certification, jointly conveying the concept of "East Kaohsiung Slow Food Travel," and also building quality and emotional connections to establish long-term relationships with potential visitors and consumers.