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Cattle Farming King Shen Xiuhua Prospers in Qian'an

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Shen Xiuhua of Qian'an: The "Cattle Farming King" Prospers

    Shen Xiuhua is a farmer in Qian'an. In the 1990s he ran a restaurant and a supermarket, gaining a certain amount of management experience, but he always had a dream: to develop the rural economy through his own efforts and lead farmers to prosperity. 

In 2007, Shen Xiuhua attended an entrepreneurship training course at Huangtaishan Vocational School. The course was a free training program subsidized by the municipal government to the tune of 1,000 yuan, and those who successfully started a business within one year would receive 3,000 yuan in startup funding. There Shen Xiuhua learned a great deal about entrepreneurship, and since the government was also very supportive of agricultural breeding, he saw the prospects of the breeding industry. 

No sooner said than done, Shen Xiuhua began raising funds, buying building materials and purchasing equipment. After several months of effort, Qian'an Xiangxiang Agricultural Ecological Development Co., Ltd. was established, covering 12 mu of land with an annual stock of 400 cattle. He successively introduced more than 300 head of beef cattle from Inner Mongolia, Jilin, Chengde in Hebei and other places. Thanks to the careful feeding by the livestock workers, many customers were quickly attracted, and sometimes twenty or thirty head were sold in a single day. Farmers in the surrounding areas also saw the rich profits of the breeding industry and came one after another to Shen Xiuhua's cattle farm to buy breeding stock. After some time, Shen Xiuhua had a new idea: he decided to help the farming households in his own village raise cattle, and so he became a technical instructor for local farmers. Under his guidance, the villagers' breeding skills kept improving, cattle buyers came in an endless stream, and the villagers began to grow prosperous. 

The town government also gave Shen Xiuhua strong support, investing tens of thousands of yuan to help him expand his breeding scale, while the Bureau of Animal Husbandry and Fisheries provided him with equipment such as chaff cutters, baling machines and feed grinders. With help from all sides, Shen Xiuhua's company built a leading base for integrated agricultural industrialization in the local area, combining breeding and sales. 

 

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