A post-90s agricultural broker helps vegetable farmers sell 3 million jin of vegetables every year

An Yangbin and the vegetable farmers happily harvest vegetables together
"My personality is fierce." "Just really cocky." 24-year-old An Yangbin used two phrases in a row to explain his restless personality to the reporter. He really does seem quite "cocky." After graduating from junior high school he stopped studying, sold fish for people in Fujian for 2 years, then learned electric welding, and worked as an electrician in Jiangsu for another half a year... In 2009, at the age of 18, An Yangbin returned to his hometown of Yanliang and became an "agricultural broker" - helping vegetable farmers sell their vegetables. He has been doing this for 6 years now, and the company he has registered can now help vegetable farmers sell 3 million jin of vegetables every year.
3,000 jin of cauliflower sold out in no time
On the morning of October 12, in Laozhai Village, Wutun Town, Yanliang District, in the fields of cauliflower, more than a dozen vegetable farmers were bustling with activity. The women picked vegetables and the men loaded the trucks. Soon 3,000 jin of cauliflower would be hauled away by a buyer from Chongqing.
"Really going all out - distributing seeds, providing technical guidance, loading vegetables together in the fields, helping out wonderfully." In the lush green vegetable fields, the cauliflower was growing well, and 37-year-old vegetable farmer Li Hangjian didn't even know where to step. Although it was his first year growing this kind of organic cauliflower, because the seeds were provided free of charge - sowing in July, transplanting seedlings in August, managing in September, and now ripening in October, with out-of-town buyers also brought to his field - it was all thanks to An Yangbin's help. Li Hangjian took this young man's words very seriously. He casually bent a leaf over to cover the cauliflower. "Yangbin said you can't let it get sun, otherwise the cauliflower turns yellow and won't sell well."
The "young lad" faced many ups and downs in the early days of starting his business
"I didn't really make any money working away from home either." An Yangbin came over to the reporter. He rubbed the mud off his hands. Although covered in dirt and with slightly dark skin, his handsome features and confident smile could not hide the youthful brightness of the post-90s generation.
"I went out to work after graduating from junior high school." After venturing away from home for three or four years, in 2009 An Yangbin returned to his hometown and began helping vegetable farmers sell their vegetables.
Because both his parents were farmers, An Yangbin knew well the hardships and difficulties of farmers. "After working hard for a year growing crops, if there's even a small problem the buyers won't want them, and the vegetable farmers can only sell at a low price." Recalling a time when it rained heavily and buyers were collecting celery, the vegetable farmers didn't even have raincoats. Rushing to harvest the vegetables, the wheels of their tricycles got stuck in the mud, and the farmers had to carry the celery bundle by bundle to the edge of the field on their shoulders. Watching this made An Yangbin feel somewhat sad.
At the beginning, collecting vegetables was also very difficult. Who would trust handing over a whole year's hard-earned vegetables to a "young lad" not yet 20 years old? "I would just sit in the farmers' homes, calling them uncle and auntie, pulling in relatives and connections to beg the vegetable farmers to let me sell their vegetables."
Build an agricultural park to lead everyone to make money together
In spring, when the price of cabbage was low, An Yangbin actively contacted buyers himself and personally drove the cabbage to Yinchuan to solve the vegetable farmers' urgent problem. That time he didn't make much money, but he was very happy inside.
Villager Li Jianshe had been growing vegetables for many years too. He said that now when collecting vegetables, An Yangbin would bring buyers directly to the fields. After the buyers were satisfied and everything was negotiated, An Yangbin would organize the vegetable farmers to load the trucks together, and the buyers would pay in cash directly. "Even though he's the youngest agricultural broker in our area, his abilities are strong. We're convinced." Li Jianshe patted his chest.
Every year when vegetables come in from April, An Yangbin starts getting busy, and this busy period lasts until the end of the year. During peak vegetable production season, more than 20 tons of vegetables pass through his hands each day and are shipped to other provinces and cities. Last June, An Yangbin registered his own company, "Xi'an Xinran Agricultural Products Development Co., Ltd." "Next I want to build an agricultural park, growing good vegetables as a demonstration, driving the villagers to grow together, and letting everyone make money together."