Rural e-commerce advanced nationwide, with online-offline interaction and innovation
Original title: Ministry of Commerce holds national on-site meeting on advancing online-offline interactive innovation and rural e-commerce development in the commercial circulation sector
From November 11 to 12, a national on-site meeting on advancing online-offline interactive innovation and rural e-commerce development in the commercial circulation sector was held in Chengdu to deploy the next steps for implementing the General Office of the State Council's "Opinions on Advancing Online-Offline Interaction to Accelerate the Innovative Development and Transformation and Upgrading of Commercial Circulation" (Guobanfa [2015] No. 72) and the "Guiding Opinions on Promoting the Accelerated Development of Rural E-commerce" (Guobanfa [2015] No. 78). Minister of Commerce Gao Hucheng issued important instructions for the meeting. Assistant Minister Wang Bingnan attended the meeting, conveyed the spirit of Minister Gao Hucheng's instructions and delivered a speech.
Minister Gao Hucheng pointed out in his instructions: Online-offline integration and rural e-commerce are highlights of current e-commerce development, important development trends in domestic trade circulation, and important tasks in advancing the modernization of circulation. They are of great significance for guiding production, promoting consumption, expanding employment, supporting mass entrepreneurship and innovation, advancing agricultural modernization and poverty alleviation and development. Commerce authorities at all levels must earnestly implement the spirit of the Fifth Plenary Session of the 18th Central Committee of the Communist Party of China and the arrangements of the national teleconference on advancing the modernization of domestic trade circulation. With the implementation of the two documents issued by the General Office of the State Council on online-offline interaction and rural e-commerce as the focus, they must deeply understand the changes and far-reaching impact brought to domestic trade circulation by the new generation of scientific and technological revolution represented by the Internet, deeply understand the supporting and foundational role played by science and technology, further broaden their horizons, conduct comprehensive analysis and judgment, seize the opportunities of this round of scientific and technological revolution, take informatization as a strategic direction, vigorously advance e-commerce, develop new models and new forms of business such as online-offline integration, promote the transformation and change of the domestic trade circulation industry, accelerate the building of a new domestic trade circulation system, and make greater contributions to economic transformation and upgrading and the healthy development of the economy and society.
Wang Bingnan stressed that Minister Gao Hucheng's important instructions point out the direction for the commerce system to implement the State Council's work arrangements, and local commerce authorities must earnestly study and understand them. E-commerce vividly interprets the development concepts of "innovation, coordination, green, openness and sharing" put forward at the Fifth Plenary Session of the 18th Central Committee of the Communist Party of China. It is an important part of advancing the reform of the domestic trade circulation system, a powerful driving force for promoting the transformation and upgrading of traditional industries, and an important lever for coordinated and balanced development between urban and rural areas and among regions. In implementing the two documents from the General Office of the State Council, it is necessary to uphold development first, innovation-driven development, adaptation to local conditions and accurate positioning, and focus on five tasks: First, promote the transformation and upgrading of traditional enterprises, encourage circulation enterprises to use technologies such as the Internet of Things, big data and cloud computing to reshape business operation models and improve service capabilities and management levels. Second, implement actions to accelerate the development of e-commerce; on the basis of the special action plan for promoting e-commerce development, continue to increase implementation efforts, seize hot spots and produce highlights. Third, develop service consumption based on online-offline interaction, advance the onlineization of traditional life service industries, and promote e-commerce into communities. Fourth, vigorously advance e-commerce poverty alleviation, raise the level of rural e-commerce application, and improve the precision of e-commerce poverty alleviation. Fifth, strengthen government public services, explore a practical-training-style mechanism for cultivating e-commerce talent, carry out in-depth pilot projects for e-commerce and logistics distribution, vigorously develop smart logistics, and accelerate the construction and application of commerce big data.
At the meeting, some provincial commerce authorities, county-level people's governments and relevant enterprises exchanged typical experience in online-offline interactive innovation and rural e-commerce development, visited online-offline interactive innovation enterprises and demonstration counties for e-commerce entering rural areas in Sichuan Province, and put forward requirements for all localities to strengthen the management of projects supported by e-commerce-related policies and improve the efficiency of the use of fiscal funds.