Linshu County Drives Willow Weaving Industry Development with Development as the Main Thread

Report from our newspaper: Since the beginning of this year, Linshu County in Shandong Province has taken industrial development as the main thread, starting from supply-side reform, optimizing the allocation of factors such as labor, capital, land, technology and management, actively adjusting the industrial structure according to market demand, focusing on cultivating new momentum, new directions, new technologies and new varieties for industrial development, stimulating the vitality of innovative agricultural industrialization, and boosting comprehensive agricultural development.

Linshu County treats purple willow (Salix purpurea) and willow weaving as a key development industry. Following the development philosophy of "industrialized development, large-scale enterprises, branded operations" and the development model of "company + base + farmers," it focuses on cultivating and strengthening leading backbone enterprises to promote the development of the willow weaving industry.

At present, Linshu County's purple willow planting base exceeds 100,000 mu, making it the largest purple willow planting base in the country. The county now has 86 willow weaving enterprises, of which 27 are willow weaving factories with a capital scale of over 20 million yuan, involving 4 towns and subdistricts; in 2015, main business revenue reached 1.198 billion yuan; more than 100,000 people are engaged in purple willow planting, weaving and sales, and products are exported to more than 120 countries and regions, accounting for 1/3 of the country's total exports of similar products. Linshu County has successively won honorary titles such as "Hometown of Chinese Purple Willow" and "Capital of Chinese Willow Weaving."

Xiang Li