Junlebao Dairy: Let Chinese Children Drink the World's Top-Quality Milk Powder

On August 26, at the China Dairy Top 20 Summit and Dairy Industry Revitalization Conference, Wei Lihua, President of Hebei Shijiazhuang Junlebao Dairy Co., Ltd., said: "To let every Chinese child drink the world's top-quality milk powder is the dream of the people of Junlebao, the dream of the people of China's dairy industry, and also the responsibility and mission of the people of China's dairy industry."

Shijiazhuang Junlebao Dairy Co., Ltd. is the largest dairy processing enterprise in Hebei Province and a national key leading enterprise in agricultural industrialization. In order to produce the world's top-quality milk powder, Junlebao has made milk source management the first step in production. Relying on the Hebei milk source belt, one of the three major high-quality milk source belts in China, the company has built standardized large-scale pastures in Shijiazhuang and other places, ensuring reliable quality of raw fresh milk. The main indicators of the raw milk produced are better than the standards of the United States and the European Union.

At present, Junlebao uses world-class advanced pastures, world-class leading factories, world-class first-rate partners and a world-class management system to operate 13 production plants in Hebei, Jiangsu and other places, mainly producing infant formula milk powder, yogurt, low-temperature lactic acid bacteria beverages, pure milk and other products. It has obtained the first BRC Global Standard for Food Safety A+ top-level certification in the milk powder industry. Its products are sold across the country, with main sales areas in North China, Northeast China and East China, and its market share of low-temperature yogurt and lactic acid bacteria beverages ranks fourth nationwide. In 2015, it completed sales revenue of 6.3 billion yuan. In 2016, Junlebao milk powder entered the Hong Kong, China market for sale, opening the curtain on its move into the international market.

The photo shows that the cooperative pastures and breeding communities of Junlebao Dairy have all achieved 100% large-scale breeding and mechanized milking.

Photo and report by our staff reporter Liu Gang