Why is supermarket produce sold tied up? An employee let slip the inside story

Basically every Friday, supermarkets see a big crowd arrive. Many office workers, tired after a whole week, finally free up some time and hurry to the supermarket to stock up on food so they can enjoy a happy and blissful weekend!

Today's supermarkets, whether big or small, offer a very rich variety. Especially the nationwide chains with larger scale, their variety is even more complete. Not only is the variety complete, the service is also especially thoughtful. Supermarkets used to stock only convenience foods, but now they not only have fresh fruits and vegetables but also a deli section, which is really very convenient!

Huahua noticed that the fruits and vegetables in the fresh produce section are always fairly refined. They are either wrapped in cling film and put in boxes, or tied with tape into small bundles, arranged neatly. The atmosphere is nothing like that of the outdoor farmers' market! When buying vegetables you can also pick freely and pay at the end, which is very convenient.

But do you know why the vegetables in supermarkets have to be tied up with tape? Last week Huahua went to the supermarket and happened to overhear two employees talking about tying up vegetables. I never expected there were so many reasons behind it! Today Huahua will tell you what I overheard: why are these vegetables tied up?

Reason one: they look good

Slightly larger supermarkets all want customers to have a better shopping experience after coming in. To make people distinguish the market from the supermarket, the first thing is to treat the shopping experience differently. Tying up the vegetables is to make it easy for people to choose and buy, and since each portion does not weigh much, it is also suitable for one person to eat. Arranging them neatly simply gives people a slightly better shopping experience.

Reason two: promotions

Large supermarkets differ from markets. Vegetables sold in a day may be left over, and at that point they need to be tied up with tape for bundle promotions, lowering the price a little, then discounting and running buy-one-get-one-free deals. This is a method large supermarkets commonly use, and of course people have also grown very used to the merchants' practice. Buying vegetables in the evening this way is indeed a bit more worthwhile than during the day.

Reason three: convenience

Not only vegetables are like this; it is not hard to find that the fruit section is the same. There are often mixed fruit platters wrapped in cling film, colorful and making people's appetite soar. This approach is very convenient: the merchant has already washed and prepared the fruit and cut it with a knife into small pieces, so after buying it you only need to pick it up with a fork to eat, very convenient.

All in all, this practice is essentially about perfecting one's own operating model and improving the shopping experience and so on. As a merchant, being able to be so attentive, Huahua rather approves of this practice. I wonder what everyone else thinks?