Bird's Nest Design Director Shares New Thinking in Architectural Design
Bird's Nest Design Director Shares New Thinking in Architecture

Taiwan Development Group held the "Taiwan Development 50 Inheritance and Innovation International Grand Series Forum" event, inviting Ye Zuda, Planning and Development Director of the British ARUP Group, the design team behind the Beijing Olympic Bird's Nest National Stadium, to Taiwan, where he spoke on the theme "New Thinking in Green Architecture, Building Sustainable Ecology," sharing how to combine urban design with modern technology in pursuit of the future sustainable living value of integrating "production, life, and ecology" into one.
Group Chairman Chiu Fu-sheng stated that Ye Zuda is not only a world-class structural architecture expert, but also highly accomplished in the field of urban planning, while also incorporating his unique observations of microclimates into overall planning projects, skillfully integrating the concept of feng shui from China's ancestors into architectural planning and design, which is truly rare. If Taiwan incorporates the concept of "sustainable management" into its future development process, Taiwan will be even better, and he looks forward to Ye Zuda's sharing bringing more inspiration to Taiwan.
Ye Zuda stated that modern architects should think about the future, which is the core value of "Think Tomorrow." In recent years, the frequency of extreme climate events has made it impossible for people to ignore this issue.
Ye Zuda pointed out that in the past, design planners often only thought about professionalism but frequently overlooked users' feelings. This is also true when architects plan "low-carbon cities," because what architects do is change people's behavior, and the impact extends to people's lifestyles and operating methods. This change should be pursued in a way that fills people's lives with comfort and joy.
Ye Zuda said that although many people complain about the quality of life in Taipei, based on his experience living and working in Europe and North America, he feels Taipei is the most comfortable city, and Taipei residents have a very high environmental awareness. Architects only need to liberate that environmental awareness through some planning, and the probability of success is very high.