FarEasTone 4G LTE Consumer Mobile Internet Survey Revealed

(Taiwan Business News) With 4G services about to launch this year, FarEasTone, after winning the triple crown for service and taking first place in the NCC mobile internet speed test for two consecutive times, continues to actively build out its 4G network and extend the advantages of its 3G network quality into the 4G era, providing consumers with the highest quality network services. Starting in March this year, FarEasTone held multiple 4G experience events across Taiwan, allowing consumers to personally experience the 4G high-speed network paired with FarEasTone's value-added services, to feel FarEasTone's dedication and commitment to customer service quality, and in order to understand consumers' expectations and needs for 4G, it specifically conducted a questionnaire survey among the participants, serving as a reference basis for formulating post-launch strategic planning and service content for 4G.

FarEasTone Chief Marketing Officer Cheng Chih-heng stated that to welcome the arrival of the 4G era, FarEasTone has obtained spectrum in both the 700MHz and 1800MHz bands, and in the 1800MHz band it has the industry's largest contiguous 20MHz bandwidth; in addition to mobile internet speeds reaching up to 150Mbps, during peak hours and in crowded places, mobile internet will be more stable without congestion; the 700MHz band has the characteristic of good radio wave transmission, covering 4G signal range both indoors and outdoors. Through the complementary combination of high and low frequencies, FarEasTone will provide consumers with a high-speed and stable premium network, and will continue to offer consumers 'needs-matching', 'diverse', 'great-value', and 'simple' rate plans and products.

The survey results show that 80% of the public already understands that 4G network speeds are faster than 3G, among whom 30%, especially consumers aged 25-44, are already more deeply involved with the new 4G technology and have a high level of understanding, making them potential early 4G users; in addition, 50% of the public believes that 4G's fast download speeds and ultra-smooth web browsing features very much match their own needs, while young students and family groups also prefer the feature of instant HD video playback; for these specific groups, great-value rate plans can be planned with different audio-video value-added services to meet their needs.