Chunghwa Telecom MOD Pili Soccer Heroes Sparks a Wave of Fresh Creative Energy

Watch the World Cup on Chunghwa Telecom MOD - Comprehensively Spectacular and Absolutely Pili

Limited-Time, Limited-Quantity Pili Soccer Figurines, Exclusively Gifted by Chunghwa Telecom MOD

(Taiwan Business News) The preferred brand for HD sports events, Chunghwa Telecom MOD, not only exclusively and innovatively introduced 1+5 multi-angle match broadcasting for the 2014 Brazil World Cup, but also, upholding the spirit of promoting the upgrading of local cultural and creative industries, collaborated across sectors with Pili Puppetry, inviting renowned characters such as Su Huan Chen and One-Page Book from Pili Puppetry to film the [MOD Pili Soccer Heroes] commercial, while also launching limited-time, limited-quantity Pili soccer figurines, using digital technology to connect culture, art and creative momentum, adding the radiant imagery of Taiwan's local cultural totems to the global World Cup frenzy.

Wu Ming-te, Vice President of Chunghwa Telecom's Northern District Branch, stated that Chunghwa Telecom MOD, in addition to providing the public with the highest-quality event viewing experience, also hopes to join hands with Taiwan's local culture to ride the World Cup wave together and spark entirely new creative energy, so that during this grand sporting event, the public can not only cheer for their favorite teams but also enjoy an added sense of cultural participation!

[MOD Pili Soccer Heroes] has sparked a viewing frenzy online, with many netizens saying this commercial combines elements of the World Cup and puppet theater, full of freshness and surprise. [MOD Pili Soccer Heroes] viewing link: http://goo.gl/6ymci2

Coinciding with the quadrennial football grand event, Chunghwa Telecom MOD specially selected a dream team led by Pili's leading male protagonist Su Huan Chen, bringing together 6 super-popular characters including One-Page Book, North Dog, Ye Xiao Chai and Qi Luo Sheng, appearing for the first time in modern sportswear styling to launch Pili soccer figurines. As soon as the designs were revealed, they were enthusiastically reposted and shared by netizens. These Pili soccer figurines are only given away with designated MOD packages and are not sold separately; being limited-time and limited-quantity further enhances their collectible value.

To give back to the public for their enthusiastic support of MOD, Chunghwa Telecom MOD launched multiple promotional offers during the World Cup period. From now until 7/31, users who newly install or upgrade to HiNet Fiber Optic Generation 60M (inclusive) or above + newly install MOD and subscribe to the Family Deluxe Package + Select Package can receive a 7-11 gift card and a set of limited-edition Pili soccer figurines (total value 1,400 yuan). In addition, subscribing to MOD [Hongji Pili Monthly Package] for 12 months also earns a set of limited-edition Pili soccer figurines featuring 6 characters.