Cathay Life Insurance Awarded the "Digital Service Benchmark Enterprise Award" for the Fourth Time, Champion in the Life Insurance Industry

Cathay Life Insurance Wins the Crown for a Fourth Consecutive Time; Cathay United Bank Stands Out as an Innovator in Asia

(Taiwan Business News) On June 27, the "Digital Service Capability Survey" award ceremony was held at the Garden Hotel. Vice President Wu Den-yih and Deputy Minister of Economic Affairs Shen Jong-chin attended to present the awards. Cathay Life Insurance was awarded the "Digital Service Benchmark Enterprise" title for the fourth time, champion in the life insurance industry; Cathay United Bank also stood out among numerous banks and achieved excellent results, demonstrating that Cathay Financial Group is consistently recognized by both customers and professional judges for its digital services.

The "Digital Service Capability Survey" used Google PageRank for screening, and incorporated five major indicators - online popularity voting, hotness of online discussion, website elements, SEO search engine optimization, and user experience - along with two weighted factors, "mobile layout" and "community service," for evaluation.

Cathay Life Insurance stood out for four consecutive years, upholding the spirit of "there is no best, only better" to continue innovating, and developed industry-leading mobile insurance and diversified digital service capabilities, repeatedly earning recognition from professionals and consumers.

Cathay United Bank, meanwhile, has continuously innovated in digital services. In 2013, it won Asian Banker magazine's "Best Data and Analytics System Implementation Award in Asia," and in 2014 it received IDC Financial Insights' "Financial Innovation Award," setting a shining milestone for Taiwan's financial industry.