Taoyuan tourism factories: fruitful coaching results, creating more than 3.7 million visits a year

On the 12th, the Taoyuan City Economic Development Bureau held the "Taoyuan Tourism Factory International Brand Marketing Development Plan Results Presentation and 'The Next Step for Tourism Factories' Development Forum" at the Hung Ya Chocolate Republic, personally hosted by Taoyuan Mayor Cheng Wen-tsan. Tourism factory operators and media friends from all over the country were invited to take part and witness the event, using ongoing dialogue and exchange among industry, government and academia to spark the drive and inspiration for tourism factory operators to move forward.

Since 2014 (ROC year 103), the Taoyuan City Government has received a 3-year, 15 million yuan local industry development fund plan subsidy from the Small and Medium Enterprise Administration of the Ministry of Economic Affairs to develop the tourism factory industry. Taoyuan City currently has 28 successfully transformed tourism factories and industrial culture halls, ranking first nationwide in both quantity and quality.

In the current year (ROC year 105), the Sherry Robot Dream Factory also passed the international highlight evaluation, becoming Taoyuan's 3rd international highlight tourism factory. Since the plan was launched, the annual number of visitors to Taoyuan's tourism factories has exceeded 3.7 million, and during the plan period it is expected to create more than NT$2 billion in output value, making the plan's results highly fruitful.

After the results presentation, the "The Next Step for Tourism Factories" development forum was held at the same time, inviting He Jicheng, design director of Kenmo Company, which has coached cases at dozens of tourism factories, to share his years of experience coaching operators in transforming into tourism factories and to talk and exchange with operators, with the aim of achieving the goal of sustainable operation for tourism factories.

Taoyuan's tourism factories are currently holding the 2016 summer stamp-collection raffle. As long as you collect stamps from at least 3 tourism factories, you can enter the raffle. All prizes are provided by Taoyuan's various tourism factories. In the heat of summer, friends young and old from Taoyuan and neighboring counties and cities are welcome to take a tour of Taoyuan's tourism factories! To learn about tourism factory-related activity information, please visit the Taoyuan MIT website (http://vsip.tycg.gov.tw).