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Bayberry Fragrance Season: The 8th Chongqing Yubei Bayberry Culture Festival Awaits You

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The 8th Chongqing Yubei Bayberry Culture Festival Awaits You

"Summer Solstice brings red bayberries all over the hills, a wonderful time, follow your heart and rejoice!" In the fragrant fruit-filled mountain city of Xinglong, Yubei, Chongqing, as the only bayberry planting base in Chongqing's main urban area and one of Yubei District's major events, from June 17 to July 9, the Chongqing Yubei Xinglong Bayberry Culture and Art Festival will welcome friends from all over the world! The Bayberry Culture and Art Festival has been held for 8 consecutive editions since June 2009.

According to the person in charge of the Chongqing Yubei Xinglong Bayberry Culture and Art Festival, through the successful holding of several consecutive editions of the Bayberry Art Festival, Chongqing Yubei District will focus on developing the Xinglong bayberry planting industry; and will focus on building bayberry processing plants to develop toward high-tech, cutting-edge processed products as the trend of bayberry industry development, strengthen and expand the bayberry processing industry, and enable the bayberry processing industry to achieve early production and early results as soon as possible. The market potential and the wealth benefits for local people will bring huge returns; at the same time, it is committed to building the Xinglong Bayberry Culture Industrial Park, combining the Xinglong bayberry industry with the cultural industry, driving the promotion of other agricultural and sideline products in Xinglong, promoting the common development of surrounding agricultural and sideline product industries, and playing a positive role and serving as a demonstration leader for the standardized and sustainable development of bayberry planting in Yubei District.

It is reported that this year's Bayberry Festival takes "Wonderful Time, Follow Your Heart and Rejoice!" as its theme. At that time, hosted by the Chongqing Nantianmen Cooperative, a series of Bayberry Festival cultural activities and the launch of new bayberry series products will be carried out. During the period, a series of activities will be held, including bayberry picking, bayberry treasure hunting, planting bayberry trees, water gun battles, WeChat red envelope shaking, camping and barbecue, on-site DIY bayberry wine and fishing entertainment. At the same time, at this year's Bayberry Festival, Xinglong Town will also combine its own characteristics as the "Hometown of Bayberry" to carry out a series of cultural experience activities: "Music Carnival --- Local Voice Karaoke Competition", "Bayberry Eating Competition" selection, "Childlike Innocence and Shared Fun --- Parent-Child Activities" games, "Let Dreams Fly --- Graduation Season" art performances, water gun battles, fishing in muddy water, WeChat shake-shake red envelopes, intelligent robots interacting with you, VR virtual reality, internet celebrity live streaming and other colorful series of activities, to fully embody the theme of "Wonderful Time, Follow Your Heart and Rejoice." Further enhance the quality of leisure and entertainment at the Xinglong Bayberry Festival.

With the rise of the Internet, Xinglong fruit farmers have set their sights on new media, adopting the Internet Plus model. In addition to using conventional platforms such as the Supply and Marketing Quick Purchase platform, Chongqing Yubei Xinglong Town has also introduced advanced Internet technology, artificial intelligence robots and a brand-new VR era, allowing tourists visiting Xinglong Town to experience the fun of combining modern technology with agriculture. (Xia Yiren)

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