The 30th China Qingdao Dazeshan Grape Festival Grandly Opens

      Friends from all around celebrate the annual grand event of Dazeshan, and visitors from every direction witness the sweet and delicious taste of Dazeshan grapes. On September 1, the 30th China Qingdao Dazeshan Grape Festival grandly opened, with the opening ceremony held at Dazeshan Cultural Square. This year, the People's Government of Dazeshan Town, Pingdu City joined hands with China Agricultural News Network to build a special online Dazeshan Grape Festival page. At the opening ceremony, it was announced that the "Online Grape Festival" was officially launched, innovating the festival format and lending collective voice to the Dazeshan grape brand.

  Photo: The opening ceremony scene, where the Dazeshan Grape Festival was bustling with visitors

  Photo: At the annual grand event, people from surrounding areas all rushed to the opening ceremony of the Grape Festival

  Looking back at the classics, history is recreated. In the warm-up segment, the big screen played a feature film about the "Grape Couple" Shao Jiyuan and Zhou Junmin, which was specially filmed and produced in Shanghai, recreating the history of Dazeshan grape development, documenting the contributions to the development of the Dazeshan grape industry, remembering the past and preserving nostalgia.

  This year's Dazeshan Grape Festival takes "Grapes Under Heaven, Intoxicating Daze" as its theme, highlighting the characteristics of "quality, green, health, and leisure," and fully showcasing the rich, colorful and uniquely distinctive ecological and cultural resources of Pingdu and Dazeshan. The opening ceremony was uniquely distinctive, from the grand and innovative stage setup to the playing of promotional videos on site, all done exquisitely and creatively, all reflecting the rapid development of the Dazeshan grape industry, as well as the joyful mood of the people of Dazeshan Town. The Online Grape Festival of China Agricultural News Network innovated and enriched the format of the 30th Dazeshan Grape Festival. In addition, the wonderful artistic performances added much color to the festival activities.

  Photo: The Online Grape Festival is officially launched

  Eating grapes under the grape trellises, drinking wine, and talking about the harvest; activities such as grape eating, calligraphy, and photography made this year's Grape Festival even more exciting and popular. According to reports, every year during the Grape Festival, tourists come in an endless stream to Dazeshan Town, and the major vineyards are filled with visitors. During the more than one month of the Grape Festival celebrations, fruit farmers are busy beyond measure, and with the holding of the festival, the grapes harvested by the farmers that year can also fetch a good price. The holding of the Dazeshan Grape Festival gives fruit farmers more confidence and enthusiasm for industry development. The government vigorously promotes the development of the Dazeshan grape brand and will better serve the farmers.

  Photo: The Dazeshan Grape Festival grape sightseeing gardens welcome visitors

  The Online Grape Festival brings the platform to the public and to the market, helping Dazeshan grapes achieve high quality at a good price, enhancing market competitiveness, and at the same time promoting the tourism brand of Dazeshan Town. The partner cities of the Online Grape Festival include Qingdao, Jinan, Beijing, Shanghai, Guangzhou, Shenzhen, Changsha, Wuhan, and others. The launch of the "Online Grape Festival" special page on China Agricultural News Network means that the Dazeshan Grape Festival will radiate from Dazeshan Town as its central point to major cities. Citizens can learn about the grand occasion of the Grape Festival through the online special page and can also order grapes online.

  Through the mobile client, consumers can scan the code to verify authenticity. The "Genuine Source Code" anti-counterfeiting traceability system provides a dedicated identity card for Dazeshan grapes, protects the brand of geographical indication agricultural products, and serves as information-based data support to expand grape sales and realize information-based management of Dazeshan grape production and circulation. Consumers can also scan the code to ensure that what they buy is authentic Dazeshan grapes.

  Photo: The "Genuine Source Code" protects the Dazeshan grape brand

  The grape industry and Dazeshan cultural tourism have become trump cards of regional economic development. The holding of the Grape Festival gives the grape industry a deeper cultural connotation, and the Online Grape Festival is a major highlight, allowing more people to taste this classic fruit and letting more people get to know the distinctive town of Dazeshan. The brand concept has moved from offline to online, and through internet dissemination it will better take root, bloom, and bear fruit.

  Ride the autumn breeze, climb Daze, taste grapes, tour the countryside, visit Tianzhu, and behold Zhilai - in passionate September, the beautifully scenic Dazeshan is waving to you, and the warm and hospitable people of Dazeshan invite you to share in greenness and sweetness, and create passion and harmony together!