How to Sell Free-Range Chickens? An Introduction to Common Sales Channels
Free-range chicken farming is a fairly popular project right now, but if you want to make money from it, you must find good sales channels. Otherwise, no matter how well you raise them, you won't be able to sell them, and it will all be for nothing. So how do you sell free-range chickens?
1. Find nearby vendors or rural tourism projects to cooperate with
Generally, you just need to go out and make contact yourself. First, you can reach an agreement on cooperative sales with vendors at nearby markets: you supply the goods, and they sell them. You can also choose to cooperate with some relatively popular rural tourism projects by offering them a recreational activity that gives visitors a chance to get up close to free-range chickens, and you can even slaughter and cook them on site for eating. You can also rent a stall at the market yourself as advertising to build up your brand.
2. Find hotels or large restaurants to partner with
This is a place that tests your social skills quite a bit. Generally, you target the purchasing departments of major hotels and shopping malls and strive to form partnerships with them. In this case, it is best to take them to visit your farm and show them the hard strength of your operation. Nowadays, raising chickens is all about providing people with food, so sales in this direction are often relatively large. You must put your heart into this aspect and secure a good way forward for yourself.
3. E-commerce
To be honest, this is the current situation many rural friends face: they do not understand this newly emerging industry, yet they also refuse to accept it. In fact, this area has now become relatively well developed in many respects, and incidents of being scammed no longer really happen. Moreover, it merely provides everyone with a communication channel for supply and demand; the actual transactions still take place offline. So you can register an account for yourself on Taobao, Tmall and other places, giving yourself one more way forward.
4. Various social networking platforms
This is something people easily overlook. When many people simply use these as communication tools, plenty of others have started using them to do business. Now, if you casually search for the words free-range chicken on major platforms, a bunch of groups will appear. To create an honest and reliable supply-and-demand circle, some require a referrer for anyone joining the group. So these platforms can actually also bring good opportunities for your sales.